Mr Buffett Speaks
Berkshire
Hathaway’s 1999 Annual Report was released over the
Internet on 11 March 2000. Berkshire’s transmission of quality information to
its owners, in my opinion, has long been a model of management’s moral and
legal accountability to shareholders. I strive to emulate its standard of
communication and responsibility and therefore urge you to take a look at it.
The Chairman’s Letter, which leads each year’s
report, is particularly worthy of attention. Like its predecessors, this
year’s Letter received has extensive media coverage (including a front-page
article in The Wall Street Journal).
As in previous years, however, most of this attention has focussed on
Berkshire’s short-term “performance.” In contrast, the media have
almost completely ignored the old-school ethics which permeate Berkshire’s
operations – and which, it seems to me, provide one of the two bases which
underlie its unparalleled long-term results.
Frankness and Attribution of Responsibility
The Chairman’s Letter is written personally by
Warren Buffett – not by committees of lawyers, PR and media specialists or
other intermediaries. (Berkshire employs few or no such staff; equally
admirably, it appears to be a committee-free zone). Its most refreshing
attributes thus include clarity, candour and sheer readability. During 1999,
for example, the company’s per-share book value increased by one-half of one
per cent ($358m). Mr Buffett did not attempt to obfuscate or distract
attention from this result. Quite the contrary, he focussed upon it and
interpreted it unambiguously: “we had the worst absolute performance of
my tenure and, compared to the [Standard & Poor’s 500 Index], the worst
relative performance as well.” Perhaps because virtually none of them own
a plurality of the shares of “their” companies, few if any corporate
leaders assess their performance as bluntly and transparently honestly as Mr
Buffett.Further, no doubt was left about where the
responsibility for this result lay: “even Inspector Clouseau could find
last year’s guilty party: your Chairman.... [M]y grade for 1999 is most
assuredly a D. What hurt us during the year was the inferior performance of
Berkshire’s equity portfolio – and responsibility for that portfolio. is
entirely mine.” Executives are virtually always quick to claim bouquets.
Few, however, are equally prepared to accept – and fewer still nominate
themselves for – brickbats.

Giving Credit Where Credit Is Due
Mr Buffett is not just quick to blame himself for
Berkshire’s very few shortcomings: he has long been equally eager to give
credit to others for its many successes. This year’s letter, like its
predecessors, emphasises that Berkshire’s outstanding long-term results owe
much to the people who run its various businesses. The Chairman gave most of
his operating managers an “A” not only because they delivered
excellent results; more importantly, they conducted themselves with the
highest standards of ethics. This year’s letter devoted a page (with a
subsection headed “A Managerial Story You Will Never Read
Elsewhere”) to praise the integrity of the head of one of Berkshire’s
subsidiaries. Mr Buffett concluded his tribute with the words “you can
understand why the opportunity to partner with people like Bill Child causes
me to tap dance to work every morning.”
Similarly, this year’s letter stated that
“there are a number of people who deserve credit for [our success in the
reinsurance business] over the years. Foremost is Ajit Jain. It’s simply
impossible to overstate Ajit’s value to Berkshire....” Investors in
Australian companies such as GIO Holdings Ltd, New Cap Reinsurance Ltd and
Reinsurance Australia Ltd have in the past eighteen months developed a very
keen appreciation of the skills required to assess reinsurance risk accurately
and profitably.Finally, “See’s Candies deserves a special
comment, given that it achieved a record operating margin of 24% last year.
Since we bought See’s for $25m in 1972, it has earned $857m pre-tax. Give
the credit for this performance to Chuck Huggins.. Chuck gets better every
year. When he took charge of See’s at age 46, the company’s pre-tax profit,
expressed in millions, was about 10% of his age. Today he’s 74, and the ratio
has increased to 100%. Having discovered this mathematical relationship – let’s call it Huggins’ Law – [Berkshire Vice Chairman] Charlie [Munger] and I
become giddy at the mere thought of Chuck’s birthday.”

Cautious Optimism
Berkshire’s extraordinary long-term results help to
explain Mr Buffett’s frankness and infectious enthusiasm. Since 1965, when he
became its Chairman, its per-share book value has grown from $US19 to
$US37,987. The company’s net assets currently stand at $US57.8b – yes, that’s
almost fifty-nine billion American dollars. This implies a compound growth
rate of 24.0% per annum over a thirty-five year period. This record has not
been equalled – indeed, arguably it has not even been approached – by any
other investor.Given this stellar record, the positive tone of
Berkshire’s 1999 report is justifiable. Mr Buffett cautioned, however, that
“equity investors currently seem wildly optimistic in their expectations
of future returns.” Moreover, given Berkshire’s enormous size it is
likely that the rate of growth in its intrinsic value over the next decade
will exceed that of the Standard & Poor’s Index by no more than modest
amounts. In Buffett’s words, “our optimism about Berkshire’s performance
is also tempered by the expectation – indeed, in our minds, the virtual
certainty – that the S&P will do far less well in the next decade or two
than it has done since 1982. A recent
article in Fortune expressed my views as to why this is inevitable.”

The Technology Craze
In a recent series of circulars to Leithner & Co. shareholders, in which Benjamin
Graham’s and Warren Buffett’s ideas figured prominently, I concluded that
technology has revolutionised, is changing and will likely continue to
transform the production, trade and consumption of goods and services. That is
rather obvious. Less evidently, however, very few if any investors have the
capacity – I certainly haven’t – to predict with any useful degree of
precision which technologies and companies will do the transforming, which
will emerge as winners and losers, etc.These two points are discussed in Berkshire’s 1999
Annual Report. Mr Buffett reiterated that he lacks the expertise to evaluate
new technologies and that consequently he is generally unwilling to purchase
“technology stocks” (it is noteworthy, however, that Berkshire
acquired a small stake in Microsoft Corp. last year). When Buffett and Munger
cannot understand a company’s operations to their satisfaction, and therefore
cannot estimate its intrinsic value, they avoid its securities: “this
explains. why we don’t own stocks of tech companies, even though we share
the general view that our society will be transformed by their products and
services. Our problem – which we can’t solve by studying up – is that we
have no insights into which participants in the tech field possess a truly
durable competitive advantage. Our lack of tech insights, we should add, does
not distress us....”

Share Buybacks
Berkshire’s 1999 Annual Report also canvassed two
topics to which I have devoted some thought lately. The first, which I address
in my 1 April 2000 circular to Leithner
& Co. shareholders, is share buybacks and the circumstances under
which companies should undertake them. (In the past six months two of the
companies in Leithner & Co.’s portfolio have repurchased 7-8% of their
shares.)
In this year’s letter Mr Buffett indicated that he
may consider a limited repurchase of Berkshire’s shares. He wrote that
“there is only one combination of facts that makes it advisable for a
company to repurchase its shares: First, the company has available funds. and second, finds its stock selling in the market below its intrinsic value,
conservatively calculated.” (In the last fortnight, various writers in The
Wall Street Journal have given very divergent estimates
($US45,000-$80,000 per share) of Berkshire’s intrinsic value.)
Mr Buffett also wrote: “please be clear about
one point. We will never make repurchases with the intention of stemming a
decline in Berkshire’s price. Rather, we will make them if and when we believe
that they represent an attractive use of [its] money.” Further, although
share repurchases “are all the rage,” they are “all too often
made for an unstated and, in our view, ignoble reason: to pump or support the
stock price.” Hence many companies are “overpaying departing
shareholders at the expense of those who stay. I can’t help but feel that
too often today’s repurchases are dictated by management’s desire to ‘show
confidence’ or be in fashion rather than by a desire to enhance per-share
value.”

Executive Behaviour and Remuneration
Mr Buffett also noted in this year’s letter that
companies often repurchase their own shares in order to offset the options
issued to their senior executives. The remuneration paid by companies in the
form of grants of options over shares is the second topic to which I have
devoted some thought lately. It is addressed in my 15 April 2000 circular to Leithner & Co. shareholders.This subject matter has lately been in the news in
Australia. John Hurst, in an article in the 20 March edition of The
Australian Financial Review, ably expressed its crux.. In his words,
“a new arrogance towards shareholders has crept into [Australian
boardrooms]. It is typified by the reluctance of directors to take
responsibility for blunders and to curb executive [remuneration] when
companies are not performing.” One of this country’s largest listed
companies provides a glaring example. Last year it recorded a $A424m net loss – in no small part because it bought a reinsurance business which has lost
approximately $A1.2b. Earlier this year, however, its American CEO departed
Australia with an $A13.2m handshake. Yet neither its Chairman nor its Board of
Directors have accepted responsibility for – indeed, they have conducted
little public discussion and explanation of – these events.
Further, as reported in The AFR on 1 March, this company’s “top executives from around the
world [have been assembled] to the Hyatt Regency at Coolum on Queensland’s
Sunshine Coast for a spot of golf, sun, surf and seafood, oh, and maybe a few
sessions nutting out the strategy going forward to turn the ship around.
That’s right, as we speak at least 50 executives, including a complement from
Britain, are at a management conference in the sun, a move we expect the
punters, not to mention institutional investors, are likely to be just
slightly miffed about.”
Compare the deeds of this company’s executives and
the attitude which seems to underlie them to Buffett’s and Munger’s deeds (and
those of their senior executives) and the old-school ethos which generates
them. Also peruse Berkshire’s Annual
Reports between 1977 and 1999.
In so doing you may come to two conclusions which are coalescing in my mind.
The first is that Berkshire’s outstanding long-term record is caused by, and
not merely correlated with, its adherence to both old-school ethics and value
investing. The second, a corollary of the first, is that the mediocre (by
Berkshire’s long-term standard) results displayed by most other companies can
be attributed partly to the fact that, to greater or lesser extents, they
apparently regard these two sets principles as quaint and passé.
Chris
Leithner
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